
To streamline operations and strengthen data-driven decision-making, PT Bussan Auto Finance (BAF) adopted advanced data analytics solutions and services from Cybertrend. Despite the solutions and platform’s robust capabilities, BAF identified opportunities to further unlock its potential by fully leveraging its advanced analytics features.
PT Bussan Auto Finance (BAF), a prominent financing company in Indonesia, remains steadfast in its commitment to becoming a data-driven organization. Since its establishment in 1995, BAF has expanded its portfolio to include diverse financing products, ranging from motorcycles and cars to gadgets, furniture, and agricultural machinery.
To advance its data strategy, BAF collaborated with Cybertrend Intrabuana to deliver comprehensive consulting services aimed at unlocking the full potential of its data analytics platform. This initiative focused on empowering users to leverage advanced analytical capabilities, enabling the team to conduct deeper data analysis. By equipping its workforce with enhanced expertise, BAF aims to drive operational efficiency and fortify its decision-making processes.
A Long-Standing Partnership with Cybertrend
One of the key factors behind BAF’s decision to collaborate with Cybertrend is the enduring partnership that has flourished for over a decade. Mr. Mochamad Dede, MIS Development & Reporting Head, highlighted the unwavering support provided by Cybertrend throughout their collaboration. “The support we receive from Cybertrend has been exceptional. Their prompt responses, especially during challenges that require further assistance, have been truly invaluable,” he stated.
Looking ahead, BAF envisions extending its collaboration with Cybertrend, exploring opportunities in areas such as data analytics, data management, and more, for leveraging data analytics to drive strategic decisions and enhance operational efficiency. Mr. Dede expressed optimism about future initiatives to support the company’s ambition of becoming a fully data-driven organization. “We hope to continue working with Cybertrend on initiatives that will help us foster a stronger data-driven culture within the company,” he added. With Cybertrend’s expertise and support, BAF is well-positioned to further elevate its data capabilities and achieve its vision of embedding a data-driven culture across the organization.
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